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December 14, 2017
Why the Auto Industry is Taken with 6-Second Ads
By Connor McCourt
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December 4, 2017
GlassView Drives Awareness for the Partnership for Drug-Free Kids with Impactful Social Video Campaign
By GlassView
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December 4, 2017
OH SNAP! BRANDS ARE GETTING KICKED OUT OF THE 'FRIEND ZONE'
By James G. Brooks
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December 4, 2017
私たちはこれからどこに向かうのか?
By Michael Goefron
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November 27, 2017
GlassView and MOFILM Partner to Create World's Largest Independent Video Production and Distribution Solution
By GlassView
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November 19, 2017
Here’s how social video will evolve in 2018
By James G. Brooks
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November 17, 2017
GUEST: How 5G Will Shake Up Marketing in a Digital Era
By Amanda Bell
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November 14, 2017
4 Reasons Why You Shouldn’t Count Snapchat Out
By Shanna Heaney
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November 10, 2017
Marketers Smell A New Opportunity In IoT
By Patrick Kirby
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November 9, 2017
Stop marketing to Gen Z and start helping them
By James G. Brooks, Jr.
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November 2, 2017
GlassView Harnesses Audience Emotion to Supercharge Awareness and ROI
By GlassView
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November 1, 2017
4 Ways to Avoid the Fat-Finger Attribution Problem
By Lexi Golden
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October 24, 2017
Brandspeak: 5 Ways Brands Can Use GIFs Without Looking Desperate
By Shanna Heaney
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October 19, 2017
3 Reasons Marketers Can’t Depend on Data Alone
By Patrick Kirby
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October 16, 2017
Want to Make Your Meetings More Productive? Go for a Walk!
By James G. Brooks
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October 11, 2017
Facial recognition technology will replace IDs, credit cards, and passwords
By Lexi Golden
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October 9, 2017
GlassView Continues Expansion with Series of New Hires
By GlassView
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October 6, 2017
IoT広告が目指す未来
By Michael Goefron
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October 3, 2017
Marketers Should Take Another Look at Smart Glasses
By Michael Goefron
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October 3, 2017
Why Video Makes Sense for B2B Marketers
By Patrick Kirby
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September 26, 2017
AI is revolutionizing neuromarketing
By Lexi Golden
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September 22, 2017
The Secret to Creating a Winning Six-Second Spot
By Shanna Heaney
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September 15, 2017
Three Key Ways to Get Creative with Mobile Advertising
By Taylor Malanik
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September 15, 2017
Why the Industry Says Nay to Autoplay
By Patrick Kirby
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September 13, 2017
Why Europe’s Stance on Data Privacy is Bad for Business
By James G. Brooks
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September 1, 2017
Which AI Technologies Matter For Marketers?
By Ted Shaw
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August 31, 2017
Here’s Why the Effects of Advertising’s Brand Safety Crisis Will Be Permanent
By James G. Brooks Jr.
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August 29, 2017
GlassView Brings High-Frequency Trading and Analytics to Video Media Buying
AdTech Meets FinTech as Brands Use Wall Street-Style Algorithms to Place Video Spots Next to Trending Topics
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August 22, 2017
3 Reasons Why Reddit’s Video Advertising Is a Big Deal
By James G. Brooks Jr.
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August 1, 2017
Why Brand Safety Isn't Just A Big Deal For Big Brands
By James G. Brooks Jr.
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July 31, 2017
How to Create an Office Environment That Allows Your Team to Thrive
By James G. Brooks Jr.
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July 26, 2017
4 Reasons Amazon Is Set To Win The Advertising War
By Daniel Dryburgh
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July 25, 2017
How Meditation Transformed My Company’s Culture
By James G. Brooks
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July 18, 2017
The secret weapon to win the war for talent
By James G. Brooks Jr.
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July 14, 2017
GUEST: Does TV Still Need to be the Center of Video Campaigns?
By Shana Ireland
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June 29, 2017
GlassView's James G. Brooks Jr. Named Young Leader by French-American Foundation
By GlassView
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June 28, 2017
4 Ways to Make a Winning Offsite
By James G. Brooks
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June 28, 2017
Brandspeak: 3 Video Tips For Brands From BuzzFeed, SNL and Serial
By Amanda Bell
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June 28, 2017
Is Advertising on the Internet of Things a Good Idea for my Brand?
By Michael Goefron
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June 21, 2017
Why Casual Conversations Are Better Than Formal Interviews
By Michael Goefron
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June 15, 2017
Good Housekeeping’s ‘Kitchen of the Future’ Could Also Be the Future of Content Marketing
by Robery Kara
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June 12, 2017
3 Reasons A-List Media Brands Are Safe
By Daniel Dryburgh
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June 9, 2017
GUEST: Why 2017 is the Year of 360 Video
When it comes to video marketing, 360 video is making its mark in 2017.
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June 2, 2017
3 Things The Fidget Spinner Fad Tells You About Marketing To Generation Z
By Amanda Bell
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May 31, 2017
I've been waking up at 4 a.m. for a year and I'm convinced it helps me meet my goals
by James G. Brooks Jr.
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May 29, 2017
Why Facebook Can’t Shake the Starbucks Stigma for Shopping
Opinion: When was the last time you clicked on a Facebook ad and bought a product?
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May 25, 2017
What is IOT and Why is it the Next Big Advertising Opportunity
By Michael Goefron
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May 22, 2017
Why I Get up at 4AM and Go to Bed at 8PM
By James G. Brooks Jr.
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May 11, 2017
Will AI Solve The Brand Safety Dilemma?
By Michael Geofren
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May 10, 2017
3 Ways To Make Your Branded Content Bingeable
By Shana Ireland
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May 8, 2017
Today's Biggest Ad Trend: A Flight To Quality
By James G. Brooks Jr.
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May 8, 2017
Why United's Disturbing Video Won't Ground Its Brand
By Ted Shaw
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May 7, 2017
Will Ads Be Able To Read You Mind?
By James G. Brooks Jr.
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May 2, 2017
5½ strategies for making state-of-the-art branded video
By Yan Moukoury
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April 21, 2017
Why Business Leaders Should Support Culture and the Arts
By James G. Brooks Jr.
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April 19, 2017
GUEST: Watch Out YouTube: The War for Online Video Dollars is Heating Up!
By Amanda Bell
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April 19, 2017
Is Fake News Done?
By Stephanie Newhouse
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April 12, 2017
Want to Go Viral? Trying to Be Nice
Opinion: Nice, inclusive messages that don’t alienate either side of the political aisle are finding favor
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April 3, 2017
Why The End Is Near For The Facebook-Google Duopoly
By James G. Brooks Jr.
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March 14, 2017
10 Travel Hacks to Help You Stay Sane
By James G. Brooks Jr.
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March 9, 2017
From Yoga to Unlimited Vacation Time, Secrets to Building a Better Office Culture
By James G. Brooks Jr., Founder and CEO of GlassView
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March 9, 2017
Why 2017 Will Be The Year Of VR... Really
By Daniel Dryburgh, Account Manager & Global Team Lead
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February 22, 2017
GlassView and SPM Team Up to Deliver Healthcare Videos Via Wearables and the Internet of Things
By GlassView
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February 20, 2017
Are Snapchat’s Sequential Ads Ready for Primetime?
By James G. Brooks Jr., Founder and CEO of GlassView
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February 16, 2017
What Marketers Can Learn from FurKids' Viral Video
By Michael Goefron, MD of Account Management & Operations
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February 9, 2017
GlassView Adds Chien Chung (Didi) Pei to Board of Directors
By GlassView
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February 2, 2017
Why Instagram Live Could Be the QVC of Social Media
Can Instagram Live revive flash sales and become this decade's QVC?
By Amanda Bell, Accounts Manager
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February 1, 2017
Veteran Marketer and Entrepreneur Neeraj Bhagchandani to Direct GlassView's Singapore Office and Asia Expansion
By GlassView
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January 31, 2017
Is a Snapchat Super Bowl ad worth 3M?
Snapchat's price for two filters tying into the Big Game may not be as crazy as you think, writes a global team lead at GlassView.
By Daniel Dryburgh, Account Manager & Global Team Lead
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January 13, 2017
Why Burberry, BMW Are Getting Into the Short Film Business
By Michael Goefron
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December 28, 2016
While We're Going After Fake News, How About Ad Scams, Too?
There has been quite a stir lately in the U.S. in the wake of the 2016 election over fake news that has made its way into Facebook’s News Feed. While we’re focused on this controversy, we should take a look at scam ads, too.
By Jon Brotherhood
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December 6, 2016
GlassView Announces Worldwide New Hires
By GlassView
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December 2, 2016
GlassView Announces Launch Of Video-Text Feature
New Innovation Makes It Easy to Text a Video Link and Boost Overall Video Advertising Shares
By GlassView
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November 21, 2016
The Big Debate: Probabilistic vs. Deterministic
By James G. Brooks Jr., Founder and CEO of GlassView
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November 12, 2016
Facebook Needs Accountability to Win Back Advertisers’ Trust
By James G. Brooks Jr., Founder and CEO of GlassView
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October 21, 2016
Why the Twitter-NFL Deal Is a Hail Mary That Will Work
By Daniel Dryburgh, Account Manager & Global Team Lead
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October 18, 2016
GlassView SmartLoop™ Ends Repetitive Ad Nightmare!
By GlassView
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September 30, 2016
Beauty and Cosmetics Expert Clémence von Mueffling Joins GlassView's Board of Directors
By GlassView
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September 29, 2016
GlassView Adds Beauty Focus With Clémence von Mueffling Appointment
Von Mueffling, a former beauty editor, runs her own health and beauty web site called Beauty and Well Being.
By Allison Collins, Beauty Financial Reporter of WWD
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September 20, 2016
Brandspeak: Ad Blockers Are Not the Enemy
By Daniel Dryburgh, Account Manager & Global Team Lead
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September 20, 2016
Why Stories Are a Losing Battle in Instagram’s War With Snapchat
By Patrick Kirby, Vice President of Accounts & Sales
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August 25, 2016
Why Facebook Live Doesn't Make Sense for Advertisers
By Carrie So, Account Director (Europe & Asia Pacific)
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August 18, 2016
How To Adjust Your Marketing Approach For Asian Markets
By Carrie So, Account Director (Europe & Asia Pacific)
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August 18, 2016
Why Consumers Are Listening To Snapchat's Ads, And Not Facebook's
By Yan Moukoury, Advertising Director
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August 11, 2016
The Summer Olympics Are Not Winning Gold on Social Media
By Sharon Lin, Global Operations Team Lead
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August 3, 2016
How Snapchat Can Open the Door for Marketers Without ‘Screwing It Up’
By Patrick Kirby, Vice President of Accounts and Sales
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August 1, 2016
Publishers dodged a bullet in their war with Facebook
By James G. Brooks Jr., Founder and CEO of GlassView
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July 19, 2016
New Ways Tech Can Reinvent The Shopping Experience
By James G. Brooks Jr., Founder and CEO of GlassView
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July 13, 2016
What Pokemon Go Teaches Us About Generation Z
By Yan Moukoury, Advertising Director
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July 6, 2016
The Gothamist Makes Move to Increase Snapchat Visibility for Brands
By Brielle Jaekel, Mobile Marketer Writer
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July 6, 2016
Brandspeak: Has the Influencer Marketing Bubble Burst?
By Peter Dakich, Vice President of Business Development
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July 1, 2016
4 Essential Ways to Create Winning Videos for the French Market
By Eliane Mouawad, European Accounts Manager
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June 30, 2016
GlassView CEO James G. Brooks Jr. to Collaborate with the Wharton Future of Advertising Program on Research into the Future of Digital Video
GlassView
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June 30, 2016
GlassView Debuts First Branded Video Player with Snapchat Integration
GlassView
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June 7, 2016
Brandspeak: Four Essential Steps for Making Memorable PSAs
By Daniel Dryburgh, Account Manager & Global Team Lead
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June 7, 2016
Four Key Ways to Optimize Your Real Time Bidding Spend
By David Zuckerman, Account Director
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May 20, 2016
Do This Yourself: Why Branded DIY Videos Are Still a Big Opportunity
Robbie Ludvigsen, Digital Operations Manager
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May 19, 2016
Brandspeak: What Brands Can Learn From Kendrick Lamar’s Promo Cameo
By Patrick Kirby, Manager of Accounts and Global Team Lead
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April 29, 2016
Wild Geese: Patrick Kirby on adjusting to life in New York
By Fiona Alston
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April 15, 2016
What Do Julia Child, Bob Ross and Pokemon Have in Common? 3 Reasons for Twitch’s Video Success
By Jo Ben-Atar, Executive Director of Sales
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April 15, 2016
Mobile Ads Are Horrible
By James G. Brooks Jr., Founder and CEO of GlassView
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March 28, 2016
Do Brands Still Need Websites? Yes, They Do
By James G. Brooks Jr., Founder and CEO of GlassView
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February 15, 2016
It’s Time For The Video Ad Segment To Get Serious About Frequency
By Michael Goefron, Managing Director of Account Management and Chief Brand Safety Officer
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February 4, 2016
The pros and cons of Facebook and YouTube video advertising
By James G. Brooks Jr., Founder and CEO of GlassView
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February 1, 2016
Thanks to Google, Real-Time Advertising Goes Mainstream at Super Bowl 50
By James G. Brooks Jr., Founder and CEO of GlassView
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January 5, 2016
Production Checklist: 15 Tricks for Creating Compelling Corporate Video
By The AllDigital Team
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December 15, 2015
Why Adele Embraced YouTube, Spurned Spotify
By Yan Moukoury, Advertising Director
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December 10, 2015
The 4 Most Innovative Ad Technologies of 2015 - And What's Next
By Yan Moukoury, Advertising Director
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November 12, 2015
Why the 165-Year-Old Buffalo Check Is 2015's Hot Holiday Pattern
By Robert Klara, Editor and Reporter of Adweek Magazine
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November 11, 2015
The Three Reasons Why 2016 Will Be a Breakthrough Year for Virtual Reality-Based Marketing
By James G. Brooks Jr., Founder and CEO of GlassView
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October 27, 2015
Konica Minolta Reaches Execs During Lunchtime With Video Ads
By Sarah Sluis, Associate Editor of AdExchanger
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October 26, 2015
The World Is Now Moving Vertically
By Patrick Kirby, Manager of Accounts
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October 26, 2015
GlassView Unveils Brand Shield
GlassView
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October 22, 2015
5 Holiday Shopping Trends To Watch
By Tessa Wegert, Tech and Digital Media Reporter of ClickZ
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October 2, 2015
Online Video Advertising Isn't Just Like TV
By Michael Goefron, Managing Director of Account Management and Chief Brand Safety Officer
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September 29, 2015
Finance alumnus talks getting into advertising
By Lauren Aguirre, Desk Editor and Former Editor-In-Chief of SMU Campus Weekly
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September 8, 2015
Rich media: Why luxury brands are betting on video
By James G. Brooks Jr., Founder and CEO of GlassView
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August 31, 2015
Don't Be Fooled - Digital Media Is Still All About People
By James G. Brooks Jr., Founder and CEO of GlassView
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August 12, 2015
How To Create Great Videos To Market Your Company
By James G. Brooks Jr., Founder and CEO of GlassView
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August 7, 2015
3 Secrets to Online Video Success
By James G. Brooks Jr., Founder and CEO of GlassView
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July 30, 2015
4 Reasons Programmatic TV Is Over-Hyped
By James G. Brooks Jr., Founder and CEO of GlassView
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July 20, 2015
10 Things Entrepreneurs Need to Know
By Rieva Lesonsky, CEO and Founder of GrowBiz Media
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July 20, 2015
You Can Run a Great TV Campaign Without TV
By James G. Brooks Jr., Founder and CEO of GlassView
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July 13, 2015
Candy Pratts Price Joins GlassView’s Board
By Lisa Lockwood, News Director of WWD
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July 1, 2015
How Exciting Is Wimbledon? With Biometrics, Jaguar Takes Centre Court's Pulse
By Robert Klara, Editor and Reporter of Adweek Magazine
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June 2, 2015
Four Reasons Why Brands Should Unlike Facebook's Video Ads
By James G. Brooks, Jr., Founder and CEO of GlassView
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May 28, 2015
12 Modern Tech Devices the Smithsonian Is Saving for Posterity
By Robert Klara, Editor and Reporter of Adweek Magazine
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May 7, 2015
BuzzFeed's Editorial Fumble Doesn't Have to Be a Buzzkill for Native Advertising
By Michael Goefron, Managing Director of Account Management & Chief Brand Safety Officer
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April 29, 2015
A Human-Powered Approach to Programmatic Advertising
By Derek S.
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April 29, 2015
What's Wrong With Dove's 'Choose Beautiful' Video Campaign
By Michael Goefron, Managing Director of Account Management and Chief Brand Safety Officer
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April 23, 2015
GlassView Puts Brands in Better Focus for Videos
By W. Brice McVicar, Staff Writer of SiteProNews
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April 22, 2015
GlassView Programmatic Social Video Platform Launches Today
GlassView
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April 10, 2015
What Marketers Can Learn From John Oliver
By James G. Brooks, Jr., Founder & CEO of GlassView
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March 26, 2015
Why Will Ferrell's Spring Training Stunt Was A Grand Slam For Baseball
By James G. Brooks, Jr., Founder & CEO of GlassView
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March 25, 2015
Game On: What We Can Learn From Uber's New Mobile Game
By Michael Parent, Executive Director and Business Development
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February 15, 2015
It’s Time For The Video Ad Segment To Get Serious About Frequency
By Michael Goefron, Managing Director of Account Management and Chief Brand Safety Officer
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